Has artificial grey hair also known as the granny hair trend, helped women embrace their natural greys? My thoughts are they absolutely have, which is helping de- stigmatize Western Society’s view on grey hair and aging. Grey hair is often seen as part of the aging process, so it has a stigma attached to it, even though in about 1/3 of cases, women start to go grey in their 30’s, or like I did, in their late teens and 20’s.
The granny hair trend is attributed to Jean Paul Gaultier, whose Autumn/Winter collection in 2011, featured beautiful models with grey beehives. In 2015, he had grey haired models walking the catwalk in Paris as did other fashion designers such as Chanel. Celebrities soon followed suit with Ellie Goulding sporting platinum locks and Kelly Osborne, Lady Gaga, Pink and Rhianna, all embracing the granny hair trend and looking incredible. Soon after, celebrities such as Dame Judi Dench and Jamie Lee Curtis, stopped colouring their hair and revealed their natural silvers. Nowadays, many women online are showcasing their beautiful silver hair, in all its arrays and shades of grey, demonstrating to the world that grey hair is not always synonomous with aging. Regardless of age, grey hair is its own colour in its own right and when looked after and worn with pride, is an absolutely beautiful choice (and after 30 it is often a choice- either dye it or keep it natural). Adding to this, is the fact that it is often in top condition because there are no dye or chemicals on the hair, making it shiny and healthy. Also, natural grey hair cannot be replicated in a hair salon making every person’s natural grey different, making it authentic.
There is no sign of the granny hair trend subsiding, which is a good thing. But, even if it does phase out, I do believe it has started to have an effect on society’s view that grey hair is only for the elderly. I am 41 years old and my hair is grey and my ends are highlighted ash (I will be completely grey in another 12 months when my ends go and my new hair grows in). Its interesting because I have many people think that I have dyed my hair grey, because it is still quite unusual for women of my age to be revealing their natural grey hair. In fact, I know no one in my friendship circle with grey hair- only me. But, what is very exciting, is that I know of many women online who have decided to transition to their natural colour and I am with them all the way. I think its wonderful. Do you like the granny hair trend? Do you think it has helped society accept natural grey hair? Comment, would love to know your thoughts on this.
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